The Houston-born, Los Angeles-based rapper Hyro da Hero doesn’t have to front. Hyro’s vision involves real rhymes about real life, music with a message, Hyro isn’t afraid to tell it like it is.
He’ll call your favorite rapper out in one track, and then he’ll shine some light on a major social problem in another. However, he’s also apt to get the club bouncing with a grit and gusto that’s classy and chock full of swagger.
Hyro touched down in Los Angeles in November 2007, and he’s been silently plotting his hip hop infiltration. It started when he released his first mixtape on Christmas Eve 2007, entitled Gangsta Rock, exclusively as a free download via iLike.com. The album went on to be downloaded in excess of 150,000 times by fans worldwide. One cut, “Noose Around Hip Hop” called out the so-called “Rap royalty” for overlooking social tragedies. The track illustrated a socially conscious side of Hyro’s that has only become more prominent in his new material. However, he can still spit a hilarious and incisive line without breaking a sweat, like on “B Boy Stance.” Supporting Gangsta Rock, Hyro proceeded to tour the U.S. and Canada with West Coast rap legends Tha Alkaholiks. Hyro was direct support to Ill Niño in Brazil and Argentina. He’s played shows alongside 50 Cent, Deftones, Staind, Lo Pro, Chevelle, Halestorm, The Used, Hatebreed, Suicide Silence, Taking Back Sunday, Bone Thugs & Harmony, Tha Alkaholiks, DJ Quik and many others.
